top of page
Home
About
Services
Advisory
Advocacy Campaigns
Crisis Management
Corporate Communications
Community Outreach
Political Strategy
Public Affairs
Public School Services
Public Relations
Secret Shopper
Training
Specialized Industries
Churches
Developement
Energy
Hospitality
Medical
Municipal Government
Public School Services
Knowledge Center
Book
Case Studies
Newsroom
Contact
The Team
Join Our Team
More
Use tab to navigate through the menu items.
Newsroom
Newsroom Merger Annoucment
Public school board in Florida shells out $1.2 million to help coax kids back to classrooms
Districts considering 'headhunting' service to retain and recruit students
Caissa Public Strategy
Play Video
Play Video
48:27
2026 Florida School Choice Survey Webinar
Are Florida Parents Really Satisfied With Their Schools? The answer may surprise you. In our newly released 2026 Florida Parent Survey, parents reveal what matters most when choosing a school, why so many are actively exploring alternatives, and how they really feel about school choice, vouchers, safety, and accountability. Presented by Caissa K-12 CEO Brian J. Stephens, these findings offer a rare look into the mindset of today's families and how Florida compares to parent sentiment nationwide. The webinar recording, presentation slides, and full survey results are now available. And stay tuned... Texas is next.
Play Video
Play Video
22:38
Trust In The Age Of AI
AI can make communication faster, more frequent, and more efficient, but trust is still built between people. Schools that rely too heavily on AI risk sounding robotic, impersonal, and disconnected. The organizations that will stand out are the ones using AI to strengthen human connection, not replace it. At the end of the day, AI cannot replace the emotional intelligence, authenticity, and human connection people look for in the leaders and organizations they trust.
Play Video
Play Video
22:50
The Rise of No Child Left Behind
This episode introduces major school reforms and focuses on the origins of No Child Left Behind. It explains how persistent achievement gaps led to a push for accountability, driven by the belief that higher expectations and transparency would improve outcomes. The discussion highlights the law’s bipartisan support, its roots in the Texas model, and the shift from limited accountability to data-driven oversight, setting up an analysis of where the approach may have fallen short.
Play Video
Play Video
00:55
The Fight or Flight Trap
Treat disruptions and difficult people as a complex game rather than a personal threat to lower your cortisol and stay centered.
Play Video
Play Video
25:41
The 7 Ways You’re Failing at Conflict (And How to Fix It)
Are you reacting or thinking? Most people default to fight-or-flight responses that escalate conflict instead of solving it. This episode explores how to break that pattern by shifting from emotional reactions to strategic thinking. Learn how to navigate high-stress situations with parents, at work, or even when using AI by advocating effectively, staying focused, and driving toward the results you actually want.
Play Video
Play Video
01:16
Did you miss our deep dive on Texas School Vouchers? Watch our latest podcast!
Play Video
Play Video
00:35
“Once a monopoly is gone… it doesn’t come back.” Check out the new podcast episode!
Play Video
Play Video
44:22
The Truth About Texas School Vouchers
This episode explores the school choice movement, with a focus on Texas’s new universal voucher program. It explains key education models, including public schools, charter schools, vouchers, and education savings accounts, while outlining the program’s funding, scale, and rollout. The discussion also examines potential impacts on public schools, including funding shifts, accountability concerns, and which groups are most likely to benefit.
Video News
The Competition Is Recruiting Your Students
Private and charter schools have detailed plans, allocated funding, and hired specialized companies for student recruitment. Traditional...
Training a Local Law Enforcement Agency in Media Interaction and Public Relations
Challenge: A local law enforcement agency was struggling their relationship with the media. Leaders not representing the department...
Creating, Distributing, and Reviewing a National Poll On Student Recruitment
Challenge: As trained experts in student recruitment and retention, our team struggled to find timely national data to inform new...
bottom of page